Wednesday, April 19, 2006

Philips coming out with a DV Recorder that forces you to watch commericials

Awesome idea! Here is what one blog had to say about it:

Royal Philips is being a royal pain in the arse with a new technology to make TV watchers unable to skip commercials. Their recent patent filing indicates that broadcast flags would be inserted into commercials in order to allow supported TVs to disable channel changing during breaks. In addition, the flags would also be recognized by digital video recorders so viewers can’t fast forward even if they’ve seen the ads already. Great job on tapping into the consumer zeitgeist, Philips. Oh yeah, and we also hear you’re going to follow this patent up with one on telemarketing calls between 6 and 8PM. Good luck with that.

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